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What's
the name of this class again?
The official title for this course is "Subcultures in Cyberspace."
The call number is H79.2315
This is a graduate level seminar being offered in the Department
of Interactive Telecommunications at ITP, although students from
other disciplines are welcome to enroll.
A quick note about the course title: When
I proposed this course, a few smart folks complained that they hated
the term "cyberspace" and wondered out loud why I chose such a dorky,
old-fashioned word for a course title in 2003. The truth is, I chose
the word intentionally, bypassing hipper terms like "net", "digital",
"info" and the omnipresent "e" . I did it in order to highlight
the fact that far from being removed from the mechanics of branding,
academia is in fact soaking in the discourse of the next big thing.
Nowhere is this more true than in the realm of "digital culture
studies," an empty phrase if ever one existed.As a colleague
once said to me, "We use lights in our offices, but nobody
calls teaching 'electrical studies'."
Um,
okay. What is this course really about?
This course charts the ways subcultures form within the increasingly
corporatized structures of Internet. One question we'll address
is whether a notion of transgression (historically, a big part of
the make-up of subcultural communities) is applicable or not in
places like the Web. If so, what exactly do people think they are
transgressing while in online space, and how are political ideals
like transgression affected by market-driven conceptions like "cool"
and "hip", online?
Some examples
of online subcultures we will be considering include:
- "Identity
groups": (Black and Latina groups online; queer groups; goth
groups, riot grrls
- "Outlaws":
(warez traders, pornography enthusiasts)
- "Creatives":
(fan fiction communities, online radio station participants,graphics
groups)
- "Autobiographers":
(webloggers, webcammers)
- "Politicals":
(activists online; hacktivists online)
- "Gamers":
(geocachers; other gamers online)
- "Health
subcultures": (pregnancy groups; chronic pain management groups)
- "Age-based
groups": (children; teenagers; the elderly)
- "Location-based
groups": (diasporic groups)
Readings
include selections from : Dick Hebdige, Naomi Klein, Stallybrass
and White, Stuart Hall, Angela McRobbie, Henry Jenkins, Ray Oldenburg,
Guy Debord, Howard Rheingold, Sherry Turkle, Sandy Stone, Steve
Jones.
Additionally,
this class will have a fieldwork component: we'll participate on
LiveJournal, the interactive
web diary system.
By
the way, who are you?
I'm your instructor, Terri Senft.You can always reach me via email
at terri.senft@nyu.edu. Phone and office contact numbers are listed
in the "contact" section of this site. Currently, I'm finishing
my Ph.D. in NYU's Department of Performance Studies. My forthcoming
dissertation (which will be published next year by Peter Lang) is
on women and webcams--yep, like the Jennicam. If you want to know
more about me, feel free to visit my web site at http://www.echonyc.com/~janedoe
Can
I see the syllabus for this class?
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Class
1: Tuesday, January 21: Community,
Consumerism and Cool on the Web.
Things
we'll cover in class:
- Hello
from Terri and brief run down of the syllabus.
- Discussion
of the difference between ethnography, cultural studies,
and critical art practices in new media.
- Quick
talk about the fact that this class will traverse all
three of these fields.
- Discussion
of some of the terms we'll be using this semester, particularly
"culture", "subculture", , "community",
"corporatization" and "ethics of care."
- Quick
demo of LiveJournal and discussion of participation requirements.
- Introductions
all around.
Talking
points to consider while reading for next week:
1.
To what extent are corporations and communities colliding
on the Internet? How has the increasing corporatization
of the Net affected its status as a public sphere in which
individual voices can be heard and dissenting opinions
registered?
2.
How is consumerism (the "vote with your wallet" mentality)
connected to the concept of free speech, and how does
it diverge from it? How do online subcultures strive to
transform what might be termed "the boundaries of corporatization"
on the Net, and how does the marketing of cool function
to keep the status quo of corporatization somewhat entrenched?
3. What are the precise differences between resistance,
subversion and transgression?
PS:
Don't forget to order your books, take the questionnaire,
and get your Live Journal account number from Terri.
Class
2: Tuesday, January 28: Corporate
Culture and its OnlineJammers
Reading
assignments:
Klein,
Naomi. "New Branded World," in NO LOGO
Klein,
Namoi, "Culture Jamming: Ads Under Attack."
In No Logo. New York : Picador USA, 1999.pp. 63-87
Stallybrass,
Peter, and Allon White, "From Carnival to Trangression,"
in The Subcultures Reader. Gelder, Ken and Sarah
Thornton, eds New York: Routledge, 1997. pp 293-301.
Merchants
of Cool site
Discuss
the Dow Chemical case
Add
Alicia's links and work here as well...
Recommended Reading:
Guy
Debord, Part one of Society of the Spectacle at http://library.nothingness.org/articles/SI/en/display/16
Links
to investigate:
- Naomi
Klein has a No Logo Inspired Activism site. Community
networking for our time, or a way to establish her work
as the 'brand' for globalization discourse? You decide.
Plan to spend about half an hour looking over this site:
http;//www.nologo.org
- Artmark
- Electronic
Disturbance Theatre
- Critical
Art Ensemble
- illegal
art exhibit
Talking
points:
1.
What is the difference between advertising and branding?
What is the difference between corporate "identity"
and say, our own identity? How do groups like Artmark
explore and exploit this difference?
2.
Using examples from the illegal art show and other sites,
talk about the difference between transgression, resistance
and subversion as it relates to culture jamming. How do
Stallybrass and White historicize transgression as a concept,
and how do they suggest the market operates with regard
to things like carnival? How can we use their observations
today?
3.
What are the pleasures and dangers of culture jamming
as a form of politics ? For example, while some "hacktivists"
claim their activities are politically progressive, critics
of the practice argue that acts such as hacking the Chinese
government's web site serve only to deliver bad will on
behalf of those who are "really"working to affect
political change.
4.
As ITP students, what sorts of things could you do with
regard to audio or visual display, peer to peer communication,
physical computing, or live technologies to dialogue with
some of the arguments made in today's reading? For example,
you might develop an "interactive clothing booth"
in which an piece of clothing put on the body in turn
lights up a world map with the wage paid to the worker
who manufactured the garment. Other ideas?
Class 3: Tuesday, February 4:From
Deviancy to Subculture, Offline and On It.
Reading
assignments:
Read
the following from The Subcultures Handbook (you
must buy this text, but these have been scanned for you:)
Thorton,
Sarah, "General Introduction" (pp. 1-10)
Thorton,
Sarah, "Introduction to Part One: The Chicago School
and the Sociological Tradition." (pp. 11-15)
Cohen,
Albert K., "A General Theory of Subcultures."
(pp. 44-54)
Irwin,
John, "Notes on the Status of Subculture." (pp.
66-70)
Sloop
and Herman, "Negativland..." in Mapping the
Beat
Senft,
Theresa, "Baud Girls and Cargo Cults," in WWW
and Contemporary Theory
You
can find these readings in GIF format in the "Protected"
section of this site.
Talking
points:
1. What
is the difference between a subculture and a community?
How many deviants (I'm using the word ironically, okay?)
does it take to form a subculture? For instance, using the
Chicago School's idea that a subculture is "an attempt
to address a problem," what "problem" might
fans of snuff pornography conceive of themselves as engaging?
2.
At what point in time do we "know" when a subcultural
phenomenon has saturated enough that we may call it mainstream?
For instance, rock and roll fans considered themselves a
subculture in the 1950's, but today the saturation of rock
music into everyday life makes that categorization somewhat
banal. However, fans of a particular type of rock and roll
band (say Grateful Dead fans) might well be considered a
subculture today. Why is that? Given the fact that "time
moves fast on the Net," how should we evaluate the
instantiation of mainstream culture there? For instance,
Napster users may have constituted a subculture of a sort
two years ago, but should we really speak about Napster
in subcultural terms anymore? What about something like
LiveJournal?
3.
Citing the 'success' of Amazon.com in the late 1990's, a
number of players on the Internet attempted to create brand
identities for themselves by fostering "lifestyle-oriented"
communities online. Today, we can say that the corporate,
"if we build it (lifestyle communities), they (consumers)will
come" scenario has failed. That said, both the Negativland
and the "Support Louise Woodward" communities
on the Web have been able to create lifestyle communities
in highly effective (though radically different) ways--both
connected to branding. How did these communities succeed
where other expertly planned corporate communities failed?
What sorts of similarities exist between the Negativland
"Court of Public opinion" and the Woodward "Cult
of public opinion"? What differences exist between
them?
4. Naomi
Klein argues that many giants within the global economy
are moving away from the paradigm of "corporation as
producer" (of goods, of jobs) and toward "corporation
as consumer" (particularly of subcontracted "best
bargain" labor world-wide.) Branding (the promotion
of image over labor) Klein argues, is part of this strategy.
How is Klein's argument echoed by the American media's over-reporting
of white British teen nanny Louise Woodward, in light of
the fact that most domestic workers in the U.S. are neither
white, nor British? What are we to make of Woodward's iconic
juxtaposition between Lady Diana and O.J. Simpson, or the
co-branding of Black nanny Lucretia Murray as "the
Black Louise"?
Class
4: Tuesday, February 11:
Reading
assignments:
History
of the Internet pp. 33-38, 40, 46, 51, 57, 60 (covers
mainframes to BBS culture)(scanned)
ITP
Professor Marianne Petit, "How I Got Divorced Through
Email," online at http://stage.itp.nyu.edu/~mrpetit/writing/breakup.html
Read
Sandy Stone, "CommuniTree"
(scanned)
Read
Sandy Stone on "Cross-Dressing
Psychiatrist" (scanned)
Background
Reading:
Howard
Rheingold chapter 3, online at
http://www.well.com/user/hlr/vcbook/vcbook3.html
Ency.
New Media sections on "chat"
and
"BBS" (scanned)
Glance
through and bookmark the History of the Internet web site,
online at http://www.historyoftheinternet.com
Reading assignments: Background Material
Read History
of the Internet 63-69, 75, 85, 89 (covers USENET and
similar groups) (scanned)
Read
Mike
Godwin on Jake Baker (scanned)
Links
to investigate:
Check out the Kaycee Nicole FAQ at http://www.rootnode.org/article.php?sid=26
Read
"An Online Hoax is not a Pox" from the NY
Times.
Begin
your Livejournal!:
Begin
your LiveJournal account by checking out http://stage.itp.tsoa.nyu.edu/~subcultures/livejournal.html
Join
our community at http://www.livejournal.com/users/subcultures
Check
out Terri's journal at http://www.livejournal.com/users/tsenft
Start
considering final project topics by reading this discussion:
http://www.livejournal.com/talkread.bml?journal=tsenft&itemid=91144
Here is another discussion about fave discussion spots
on the Net you might want to look at:
http://www.livejournal.com/talkread.bml?journal=tsenft&itemid=88453
Look
through the LiveJournal Developer's Forum at http://www.livejournal.com/doc/html/forums.html
Check
out the links Terri will post on LiveJournal throughout
the week.
Talking
Points:
1. From
your reading, you know that contrary to popular mythology,
many early proponents of the Arpanet thought of themselves
not as conservative "military wonks", but rather
as research scientists working for the government. Indeed,
members of the Rand Corporation notwithstanding, most early
Arpanet developers would have called themselves progressive,
or at least neutral with regard to politics. They were,
however, still working for what Eisenhower called the "Military
Industrial Complex." How is today's "Entertainment
Industrial Complex" reflected in things like the mergers
between NBC and General Electric, or the connections between
Time-Warner and well, everyone? What sorts of 'chilling
effects' on speech might come about as a result of these
sorts of mergers? How has branding played out in these arenas?
2. Once
the military left Arpanet for NASA, the development of the
nascent Internet was left largely to self-policing graduate
students at participating universities. How did this population
compare to your own grad student population with regard
to age, gender, race, class and nationality?
3.
How much does technological change alter our ideas regarding
what counts as politically important? For instance, ten
years ago, experiences on the Net were routinely dismissed
as being 'not real' compared to the outside world, and a
large part of the work of writers like Rheingold had to
do with proving the social significance of places like the
WELL The ubiquity of the Net (in the U.S. at least) has
changed this perception somewhat today. However, as places
like the online "pro anorexia" forums demonstrate,
the mark between the real and the phantasmatic still remain
blurry online. What are we to make of this fact?
4. How
did you feel reading Marianne Petit's essay, given the fact
that she has been a professor to many of you? How do you
think you might feel if you had inadvertantly ran across
this essay online, rather than been assigned it to read?
How do you think you'd feel if you "stumbled"
across Marianne on a BBS talking about the issues she raises
here (not that you would...this is a hypothetical!)
5. Historically,
what was the relationship between the sociological study
of "deviance" and the origins of subculture studies?
How has this dynamic been replicated in online cyberculture
studies, with relation to cases like Jake Baker, CommuniTree
and the Cross Dress Psychiatrist? Compare the "Casey"
story (see "Online Hoax") to these early deviancy
stories of Net life. What has changed with regard to reporting
and analysis? What seems to have remained the same?
Class 5: Tuesday, February
18:
The Promise and Problems of Online Masquerade.
Reading
assignments:Must reads
Read
David
Silver's chapter on Cyberculture Studies in Web Studies.(scanned)
Read
Turkle, "Virtuality and Its Discontents: Searching
for Community in Cyberspace" at http://www.prospect.org/print/V7/24/turkle-s.html
Read
Dibbell, "A Rape in Cyberspace"at http://www.levity.com/julian/bungle.html
Read
Lisa Nakamura, "Keeping it (Virtually) Real" at
http://epsilon3.georgetown.edu/~coventrm/asa2000/panel4/nakamura.html
Read
Naomi Klein, "Patriarchy Gets Funky," in No Logo
(Buy this book.)
Reading
Assignments: Background Material
History
of the Internet 95-103, 121-135 (covers MUDs, IRC and Habitat)
(scanned)
Read "Gender"
in Encyclopedia of New Media.
Read "Turkle"
in Encyclopedia of New Media
Links:
Must investigate
Read
"Who was Billiam, and why was he Killed on the Net?"
at http://www.yil.com/features/feature.asp?Frame=false&Volume=08&Issue=07&Keyword=billiam
See
Billiam's LiveJournal at http://www.livejournal.com/users/billiam
See
LiveJournal user "NiggerKojak's" explanation of
his screen name at http://www.livejournal.com/talkread.bml?journal=niggerkojak&itemid=15739
Talking
Points:
1. How
did Internet ethnography begin, and where has it wound up?
In which ways does Internet studies resemble other sorts
of media ethnographies (i.e. studies of romance novel readers;
observation of television viewing practices) and where does
it part company? As the Internet changes from a text-only
medium to one employing sound, images and motion, we need
to expand our vocabulary to adequately convey what has been
called the telepresence of virtual environments. As ITP
students, what sorts of things could you do with regard
to audio or visual display, physical computing, or live
technologies to best present the truths of the communities
that interest you online? How could Julian Dibbell's piece,
for example, be represented using the technologies at our
disposal?
2. Sherry
Turkle has done a lot to rescue online identity experimenters
from the "deviancy" label given to them in the
early 1980's by the popular press. In Life on the Screen,
Turkle interviews a number of long-term MUD'ers, arguing
that what might appear to outsiders as weird or odd, is
actually understandable within the subcultural practice
of MUD'ing. Using her formidable knowledge of both psychoanalytic
and philosophy, Turkle makes a case that MUD'ers who masquerade
with gender, sexuality and/or race in online environments
are actually "working through" the fact that in
the postmodern moment, identities are fluid OFFLINE, too
However, some writers like Lisa Nakamura have argued that
the more things "change" online, the more they
remain the same off it, and that far from becoming more
politically progressive, many Netizens are simply replicating
their sexist and racist fantasies about identity in a new
arena. The story of the "rape in cyberspace" might
be one example of what Nakamura is talking about. Can you
think of others?
3. In
"Patriarchy Gets Funky", Naomi Klein suggests
that perhaps the time for identity politics has passed for
many of us, and that important issues of class and equity
are now obscured over head-counting to see how many 'minorities'
appear or do not appear on network television. Do you think
she has a point? If you do, do you think her point is applicable
to representational form like the Internet, which is much
"younger" than television or film? What does Klein's
argument do to Nakamura's? What does Nakamura's argument
about the academics of color locked out of cyberspace research
do to Klein's assertion that representational politics may
be passe?
4.
Let's follow up on Lisa Nakamura's claim that academic internet
ethnography is woefully behind disciplines like cultural
studies, literature studies and television studies when
it comes to dealing with race online. How should academia
deal with the arrival of a personality like "whigger"
Billiam to the Web? Is he an example of what Nakamura is
talking about, or does he represent a complication to her
theory--or both?
Class 6: Tuesday, February
25: Ethnicity
and the Politics of Location on the Web.
Reading
Assignments:
Lisa
Nakamura,
"After/Images of Identity: Gender, Technology, and
Identity Politics."
Jeff
Rice, "Cultural
Studies vs. The Digital: A review of Race in Cyberspace,
edited by Beth E. Kolko, Lisa Nakamura, and Gilbert Rodman."
(This is a pretty involved hypertext site. It may help
to print out salient pages to look over.)
Gelder,
Ken, "Place, Territory, Identity: Introduction to Part
6," in . The Subcultures Reader. Gelder, Ken and Sarah
Thornton, eds New York: Routledge, 1997. pp 315-319. (Buy
this book.)
Gilroy,
Paul, "Diaspora, Utopia and the Critique of Capitalism,"
in.The Subcultures Reader. Gelder, Ken and Sarah
Thornton, eds New York: Routledge, 1997. pp 340-349. (Buy
this book. )
Links
to View:
- PopandPolitics.com
(this is author and CNN commentator Farai Chideya's web
site. Note the "daily feed" in the left frame,
which links to a diff. organization. Also take a minute
to take Farai's quiz about
race and media coverage in the U.S.)
- InvisibleAmerica.com
(this
is artist Alex Rivera's site. Notice how he writes parody
ads that incorporate legitimate news links within. This
is one example of the William Burrough's type approach
to critical new media we discussed in class. Alex's CyberBraceros
site is a must-see!)
- Pocho.com
(this is the "Latino version of the Onion,"
which actually networks to about six different sites in
a social/political version of a branding stategy. Interestingly,
they also sponsor a CyberCholo
Bulletin Board, where both fun and serious conversations
happen. For instance, I found this
conversation about Latinos and therapy quite interesting.
- Blackpeopleloveus.com
(this is a spoof site which has been profiled by the New
York Times)
Talking Points:
1.
Nakamura calls the argument that cyberspace is "post-race"
an after/effect of technolophilia and Y2Kist thinking.
What does she mean by this? Do you agree? If not, how
does one explain "black surprise", mentioned
in last week's reading? Is there such a phenomenon as
"white surprise"? If there is, are the politics
of such a surprise equivalent regardless of which way
it travels?
2.
How do you understand Nakamura's conception of "cybertypes"
compared to the more familiar (and older) notion of the
stereotype? What is different about cybertypes? What remains
the same?
3.
In his review of Race in Cyberspace, Jeff Rice
argues that there is simply no reason to expect (nor does
it surprise him) that cyberspace is rife with the same
sort of racism one might encounter in film, literature,
or daily life. How does this observation square with your
own, based on your time spent online?
4.
One of Rice's more compelling claims is that "Africanist"
presence is already in cyberspace, in the form of activities
borrowed from hip-hop tradition: sampling, cutting, pasting
and re-making found objects into ones that better suit
specific, targeted communities. He cites "Afro-futurist"
cyberpunk literature, and the online art of DJ Spooky
and Guiermo Gomez Pena as examples of what he means. His
examples beg the question, though: is it the activities
themselves, or those who engage in the activities that
are "Africanist"? If the former, why specify
people of color in all his examples? If the latter, then
are the folks he mentions merely tokens, thrown out to
appease those who would question the erasure of questions
of race in cyberspace?
5.
How does Paul Gilroy's claim that Black culture works
"syncretically" play into what we are looking
at, when we examine the issue of race on the Net? For
instance, Gilroy notes that the global adoption of "Black
music" in the form of reggae was less a matter of
being in Jamaica than it was a complex system of recording,
distribution and public listening. He points out that
exposure to reggae wound up politically "blackening"
a wide variety of listeners with a wide variety of ethnic
and national backgrounds. Could the same hold true for
viewers exposed to "Black culture" (whatever
that might be) on the Net? That said, what are we to make
of Gilroy's note about how, just when reggae might have
had its greatest political impact, it was co-opted by
a band called, of all things, The Police? Shades (so to
speak) of Billiam, or no?
6.
Both Pop and Politics and Invisible America use 'hip hop'
strategies of cutting, pasting, sampling, etc., but the
effects are different.--why is that? What are the similarities
between Invisible America, Pocho and say, the Onion? What
are the differences between them?
7.
How does camp, parody and irony work on site like BlackPeopleLoveus.com?
What elements do you think caused it to function as a
form of "contagious media"?
Class 7: Tuesday, March
4: Global
diasporas and online subcultures.
Reading
assignments
1.
Berry, Chris and Fran Martin, "Queer n' Asian on
and off the Net: the role of cyberspace in Queer Taiwan
and Korea." Web.Studies, Rewiring Media for the
Digital Age. David Gauntlett ed. New York: Oxford
University Press, 2002.pp. 75-80. (Buy this book.)
Understandably,
most of websites discussed are in Chinese or Korean,
but there is an interesting English
langage history page here for To-Get-Her.org,
one of the sites discussed in the article.
2.
Mallapragada, Madhavi, "The Indian Diaspora in the
USA and Around the Web." Web.Studies, Rewiring
Media for the Digital Age. David Gauntlett ed. New
York: Oxford University Press, 2002.pp, 179-185. (Buy
this book.)
123India.com
is a massive portal discussed in this article. There
is an active
discussion BBS, featuring topics like
"Are Arranged marriages more successful than love
marriages?"
3.
Arnold, Ellen and Darcy C. Plymire, "The Cherokee
Indians and the Net." Web.Studies, Rewiring Media
for the Digital Age. David Gauntlett ed. New York:
Oxford University Press, 2002.pp, 186-193. (Buy this book.)
The
site most discussed in this piece is Cherokee-nc.com.
Click on "Genealogy info" to learn some stuff.
4.
Medaglia, Angela, "The
Garinagu in New York." From the Race and Ethnicity
in the New Urban NY site. The site discussed in this piece
is Garinet.com.
5.
Taylor, Philip. "The World Wide Web goes to War,
Kosovo 1999." In Web.Studies, Rewiring Media for
the Digital Age. David Gauntlett ed. New York: Oxford
University Press, 2002.pp. 194-201
Other
Optional Reading:
Nua
Reports, "How
Many Online?"
Pew
Internet Reports: "Who's
Not Online?" (If you are pressed for time, read
the Summary
of Findings)
Chronicle
of Higher Education, "Does
Digital Divide Rhetoric do more harm than Good?"
Pew
Internet Reports: Asian
Americans: The Young and the Connected (Summary
of Findings is here.)
Pew
Internet Reports:
Hispanics and the Internet (Summary of Findings is
here.)
Pew
Internet Reports: African
Americans and the Internet (Summary of findings is
here.)
Talking
Points:
1.
As the Queer and Asian essay points out nicely, ethnicity
is one of several factors with which an Internet user
may choose to identify. Sexual preference, gender roles,
economic background, country of residence, and native
language are all mitigating factors that determine what
sort of subculture people of color may choose to participate
in on the Net. How do these considerations alter the monolithic
conception of cyberspace as a "non-space" for
people of color? Alternately, what are the Net users in
this article getting out of their exchanges on the BBS's
cited that they couldn't get from say, PlanetOut.com?
2.
Paul Gilroy argues that because of its diasporic nature,
it is "impossible to theorize black culture in Britain
without developing a new perspective on British culture
as a WHOLE." What sort of new perspectives on the
Net as a WHOLE might be provided by a the study of say,
diasporic Indian communities online, or the 'discovery'
of the Garingu in NYC via a web site devoted to their
identity?
3.
It was recently announced that a plan is underway to transfer
hundreds of pre-printing press documents from Tibet to
digital form, so as to preserve them for future generations.
(Most of these docs were smuggled in by political refugees.)
In light of what we read about the "wannabes"
surrounding Cherokee culture as it is displayed online,
what sorts of problems might we anticipate for Tibetans,
once their material is easy accessible over the Net? Should
we be concerned when a culture 'skips' over the printing
press stage and moves straight to digital distribution?
4.
What is it about a site like Indiefilipino that makes
it feel like one has stumbled onto a group of "insiders"
speaking to one another? Hint--consider the use of languages,
personal referents, the general age of the participants.
How do these differ from, say, the way a tourism site
is structured? How is it different from a site like Pinoy
Exchange (http://www.pinoyexchange.com/)
5.
In a time of increasing globalization on the Internet,
how do we appropriately assess these politics of location
of subcultures online? For instance, we understand that
a group of Americans who consider themselves "sex
tourists"will experience their transgressions differently
than will those who think of themselves as sex workers
in places like Cuba, Thailand, etc. But how do we accurately
assess the mindset of women who pose on "mail order
bride"web sites for international consumption? More
to the point, how can we as researchers remain sensitive
to different sorts of social and geopolitical constraints
of users online, rather than assuming everyone is "just
like us"?
Class 8: Tuesday, March 11: Subculture and the Politics
of Style
To
Read:
Gelder,
'Introduction to part 2" in Subcultures Reader (buy)
pp. 83-90
Gelder,
'Introduction to Part 3" in Subcultures Reader pp.145-148
Dick
Hebdige, "Subculture: the Meaning of Style" in
Subcultures Reader 130-145
Chapter
1 of "Camgirls" at http://www.echonyc.com/~janedoe/diss/1.pdf
Chapter
2 of "Camgirls" at http://www.echonyc.com/~janedoe/diss/2.pdf
Sharon
Kinsella, "Cuties in Japan" at http://www.kinsellaresearch.com/Cuties.html
Ellis,
"What is a Cyber Doll?" at http://www.kinokopress.com/inko/cyber.html
To Read: Background:
Webcams
and videoconferencing in Encyclopedia of New Media
Links
to view:
Jennicam:
http://www.jennicam.org
Anacam:
http://www.anacama.com
The
Real House http://www.therealhouse.com
Webcam
Now http://www.webcamnow.com
Terri's
list of webcam sites to visit: http://www.livejournal.com/talkread.bml?journal=tsenft&itemid=58565
Ellis's
Site: http://www3.justnet.ne.jp/~elellis_fan2/top.html
Internet
Idol Archive: http://village.infoweb.ne.jp/~fwgd5941/frame.html
TO ADD:
Christmas webring stuff!
Discussion
Points:
1. Dick
Hebdige speaks at length about how certain spectacular subcultures
exhibit a "politics of style." What precisely
does he mean by this? What does Hebdige suggest are the
limits of style as a political stategy? Do you agree with
his assessment?
2. In
Camgirls, I juxtapose three different styles of visual media
consumption: the gaze (of cinema), the glance (of television)
and the grab (of the Web.) Following the logic of Hebdige,
I suggest that these styles give rise to different subcultural
associations and different politics among viewers and participants.
So, for instance, folks who want to be a television star
aren't necessarily the same people as folks who set up homecams.
Do you agree? How do hybrid forms like Reality TV confuse
what I am saying?
3.
How might a discussion of style help us to better understand
the many differentiations in homecamming choices? What sorts
of statements might people be (consciously or not) making,
for instance, by choosing to participate in a cam community
over, say, setting up themselves as a singular camgirl,
a la Jennifer Ringely?
4. A
growing number of theorists are beginning to see Japanese
"kawaii" style as a subcultural strategy, as Sharon
Kinsella does. If this is a fair reading, what sorts of
politics can we say the Net Idol phenomenon in Japan articulates?
How does the American notion of the "girl next door"
square with the Japanese ideal of kawaii?
5. How
much of Ellis's "cyber doll" manifesto made sense
to you? How much did not? What do you make of the fact that
Ellis has chosen to display her Manifesto in English as
well as Japanese?
6. What might be gained by viewing the Christmas web ring
participants, as Sheryl Carter did, in terms of a politics
of style? Do you think a theorization along these lines
would please or displease someone like Hebdige?
Tuesday, March 18: SPRING BREAK
No class
today
Class
9: Tuesday, March 25:
New Girl Subcultures and New Media Stategies
Reading
assignments:
Gelder, Ken, "Sounds, Styles and Embodied Politics:
Intro to Part 7," inThe Subcultures Reader. pp373-348.
Hedbdige,
Dick, "Posing, Threats, Striking Poses: Youth, Surveillance
and Display." in The Subcultures Reader. pp. 393-405
Angela
McRobbie and Jenny Garber, "Girls and Subcultures"
in The Subcultures Reader. page 112-120 (skim this)
21CTV
television show, "Watch Me Nation"
Song:
"Get off the Internet" by le Tigre
Background
Reading:
Article
on Le Tigre at
http://www.sfgate.com/cgi-bin/article.cgi?f=/chronicle/archive/2002/03/03/PK149018.DTL
The
We Have Brains Blog" at http://www.wickedpersephone.org/wehavebrains/
Chapter
4 of Camgirls http://www.echonyc.com/~janedoe/diss/4.pdf
Chapter
5 of Camgirls at http://www.echonyc.com/~janedoe/diss/5.pdf
Talking Points:
1. Angela
McRobbie makes a case in 1975 that because they aren't necessarily
threatening or violent, most girl subcultures are often
invisible to reporters and academics. How have things like
the Riot Grrl movement, the development of girl zine cultures
and the rise of the Net itself altered what McRobbie sees
as the fact of girls subcultural invisibility?
2. Why do I call camgirls the "drag queens of the surveillance
age" in Chapter Four? What do I mean when I talk about
the counter-public sphere and its relationship to drag,
camp and performance? How do these politics change depending
on the ethnicitiy, nationality, and class status of the
performer in question?
3. Hedbdige makes the point that display and surveillance
is part and parcel of all youth subcultural practices, but
the truth is, "display" tends to break down into
different forms once one looks at things from a gendered
perspective. Could it be possible that sex and sexual display
is to girl subcultures what the display of violence is to
male subcultures? How does that square with the discussion
of "cam whores" online in Chapter 5? What sorts
of limits does this put on girls as they engage in subcultural
political display?
4. I try to make the case in Chapter 5 that the camwhore
phenomenon constitutes, for me at least, a "limit case
for irony as a political tool." Do you agree or disagree
with this assessment? How do you feel the 21C program handled
the topic?
Class 10: Tuesday, April 1: Fans, Poachers
and Warez Traders
Readings:
Tetzlaff,
David, "Yo
Ho Ho and a Server of Warez," in World Wide Web
and Contemporary Cultural Theory. Andrew Herman and Thomas
Swiss, eds. New York: Routledge: 2000
Jenkins,
Henry, "Television Fans, Poachers and Nomads."
In The Subcultures Reader. pp. 506-522
Points for Discussion:
Class 11: Tuesday, April 8
Student presentations
Class 12: Tuesday, April 15
Student presentations
Class 13: Tuesday, April 22
Student presentations
Class
14: Tuesday, April 29:
Conclusions
and class party!
Conclusions
and class party!.
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