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Public Speaking: Making Surveys

Things to Remember | Making an Online Survey

Things to Remember

1. Don't forget to include an "I'm not sure" option where appropriate. In Monet's* questionnaire, she asked us to choose which branch of the armed forces we would join given the chance. All the branches were included, but there was no box called "I'm not sure," and since I'm not sure, I didn't know what to do. The truth is, many people won't have cut and dried answers to your questions. Be sure to give those people an "out" when taking your survey by providing an "I'm not sure" box.

2. Don't forget to include "other" as a choice where appropriate (and then create a text box.) Julia* asked us who should decide about a feeding tube, providing choices like spouse, family and so forth. I wanted to write in, "Whomever the patient designates," but there was no box to provide that response. Do you see my view might matter when you prepare a persuasive speech? Make a blank box, and people might surprise you with their responses!

3. Beware of creating "straw man" questions. Athalia* asked us, "Do you believe in cruelty toward animals?" Can you imagine someone answering "yes" to that? Instead, create a question that tries to gauge how strongly someone feels about an issue (e.g. "On a scale of 1 to 6...")

4. Don't ask us to do your work for you. Pepita* asked, "What are the benefits of providing excellent customer service consistently?"While it is a good question, it's HER job, not ours, to answer it; in fact, that's the point of her speech! A better question might be something like, "How much impact does good customer service have on your decision to return to a specific business again?"

*My wonderful students Monet, Julia, Athalia, and Pepita gave me permission to use their names in this document.

 

Making Online Surveys

Download this document to learn how to make surveys online.

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